What personal characteristics helped Jennifer and Clint Tefler succeed as entrepreneurs and build C.J. Products into the multi-million dollar business it is today?

Click on the link below to watch the video case entitled Launching a Business: Pillow Pets. You can also read the case in the back of Chapter 6, if you prefer.http://www.viddler.com/embed/f690c2ef/?f=1&autoplay=0&player=full&disablebranding=0 (Links to an external site.)Links to an external site. 2. Click on the Reply button below to create a discussion post (minimum 300 words) in which you respond to ALL of the following items IN ESSAY FORM:How does the adage “find a need and fill it” relate to the successful launch of Pillow Pets?

In your opinion, what is the most difficult aspect of starting a business, and how can it be overcome to achieve entrepreneurial success?