1.Evaluate Nestles strategy and performance in the chocolate business to this point of time.

2.How important is the Rowntree acquisition to Nestle? What are the consequences for Nestle if Jacob Suchard succeeds in acquiring Rowntree?
3.Evaluate Rowntrees strategy and performance in the chocolate business. Why has Rowntree become a take-over target?
4.What synergies might be available to Nestle in acquiring Rowntree?
5.How important is a friendly acquisition to Nestle? To Rowntree? What are the obstacles in the way of such an event?you are not meant to answer the case question, they are just for a guidance to answer the summary